The Truth About Pinterest Wedding Mood Boards; From an Edmonton Wedding Planner Who Gets It <3

Why Pinterest Perfection Needs a Little Reality (and a Great Planner)

If I had a dollar for every time someone sent me a Pinterest board filled with Italian villa vibes for a February wedding in Edmonton — I’d have a lot of disco balls by now.

Don’t get me wrong: I love a good mood board. It’s often the first time you start seeing your dream wedding take shape. But what most couples don’t realize is that your wedding mood board is more of a feeling, not a formula. And sometimes, it can quietly set expectations that don’t match your venue, your budget, or even your season.

As an Edmonton-based wedding planner and coordinator, my job isn’t to crush the dream — it’s to translate it. Because that “Tuscany-in-June” energy? We can totally bring it to life here in Alberta… just not by copying every pin.

🎨 The Truth About Pinterest Wedding Boards

Pinterest is an amazing place to start — it helps you communicate what you’re drawn to. But the problem is, it doesn’t come with a price tag or a logistics note.That lush floral arch? It might be $8,000 worth of imported peonies.That moody candlelit dinner? It might have been shot in a venue with cathedral ceilings and perfect natural light.

Mood boards should inspire you, not trap you. The truth is, your mood board shows the vibe — not the invoice.

When I start working with couples, we use those dreamy boards as a foundation, not a checklist. Together, we look at what’s actually achievable in your space, with your vendors, and within your budget. That’s where the magic happens — turning inspiration into intention.

🪞 Every Venue Has Its Own Personality

A big reason your mood board might be “lying”? It doesn’t know your venue.

Each Edmonton wedding venue has its own character — from historic downtown spaces with moody charm to airy garden estates just outside the city. What looks ethereal in a glasshouse might feel heavy in a ballroom.

That’s where professional wedding coordination comes in. When you work with a planner, they’ll help you adapt your vision to your venue — considering light, textures, layout, and guest flow. It’s all about designing something that feelslike your inspiration, without forcing a square peg into a round reception hall.

🩵 How to Build a Mood Board That Works (Not Lies)

Here’s how to create a board that inspires you — not intimidates you:

1. Focus on feelings, not replicas.Save photos that make you feel something — not ones you want to copy exactly. Ask yourself: what emotion do I want this wedding to evoke?

2. Think in adjectives.“Playful,” “editorial,” “romantic,” “disco glam” — these tell me far more about your style than “white flowers and gold cutlery.”

3. Mix real weddings + styled shoots.Styled shoots are polished, but real weddings show what’s possible. Blending both helps keep your vision balanced.

4. Limit yourself to a few anchors.One photo for each category (tablescape, lighting, attire, ceremony, details) keeps things clear and cohesive.

5. Collaborate with your planner.Your board is a conversation starter. A great planner helps refine it — so it fits your story, season, and space.

✨ The Planner’s Role: Turning “Pin-Spiration” Into a Real Plan

As a newer Edmonton wedding planner, I’ve quickly learned that design translation is where couples need the most help. You might have the ideas — you just need someone who can connect the dots between pretty and possible.

That’s exactly what wedding coordination and management are for. Whether you’re building a full-service design plan or simply need someone to pull the pieces together in the final month, I’m here to make sure every element flows — seamlessly, beautifully, and realistically.

Your mood board isn’t lying to you. It just needs a little interpretation — and that’s where Truly Fitz steps in.

💌 Let’s Bring Your Vision to Life

If you’re overwhelmed by the endless scroll of wedding ideas, you’re not alone.Let’s take those dreamy pins and build a plan that actually fits your venue, your budget, and your love story.

📍 Based in Edmonton, Truly Fitz Weddings & Events offers wedding planning, coordination, and vendor management for modern, eclectic couples across Alberta and Western Canada.

✨ Inquire here or book a Power Planning Call to start turning your mood board into something truly you.